Innovation and Creativity: Master's Thesis Defense in Audiovisual Digital Postproduction at FADCOM


On Friday, June 7th, the facilities of the Faculty of Art, Design, and Audiovisual Communication (FADCOM) at ESPOL hosted the thesis defense of the IV cohort of the Master's in Audiovisual Digital Postproduction. The event focused on the presentation of the students' theses, which addressed various topics related to digital and audiovisual postproduction.

The students presented their research to an evaluation committee composed of the General Coordinator of FADCOM Graduate Programs, Hilda Flor, M.Sc; the master's program teacher, Paola Ulloa, Ph.D; and Omar Rodríguez, M.Sc; Coordinator of the Master's in Audiovisual Digital Postproduction. The committee assessed the quality, relevance, and applicability of each project, providing respective feedback.

The presented works reflect innovation and the application of videos in higher education and various fields, providing valuable tools for future students and professionals. From the analysis of educational micro-videos to the implementation of artificial intelligence in postproduction, these projects offer paths for future research and practical applications in the audiovisual field. Additionally, the proposal for a transmedia virtual tour within ESPOL's facilities stands out for its potential impact on the university experience, integrating advanced technology and institutional history into an accessible and educational tool.




Thesis defense is a crucial part of the master's program as it allows students to demonstrate their ability to carry out meaningful research and contribute new knowledge to the field of audiovisual digital postproduction. This activity evaluates not only theoretical understanding but also students' ability to effectively communicate their research.

Presented Projects:

• Gabriel Limones: Feasibility analysis in the application of micro-videos in higher education as reinforcement material for a MOOC course in Office Automation at ESPOL. 

• María Fernanda Mora: Analysis of the impact of incorporating educational videos for knowledge retention in university students of the Fundamentals of Programming subject at ESPOL. 

• Rodrigo Guamán: Analysis of the sound design strategy of Sebastián Cordero's film, Ratas, Ratones y Rateros (Ecuador 1999). 

• Jheimy Jironza: Analysis of the implementation of Artificial Intelligence as a tool for audiovisual digital postproduction. 

• Ivo Manrique: Transcoding of pictorial elements in cinematic narrative: an analysis of The Secret in Their Eyes and its impact on Latin American cinema.




• Azael Espinoza: Creation of a workflow for audiovisual digital postproduction using Adobe Premiere Pro editing software. Barrera Studios case study. 

• José Morán: Semiotic analysis of political propaganda applied in the transmedia narratives of candidates Daniel Noboa and Luisa González in the Ecuadorian runoff of 2023. 

• Andrés Macías Prieto: Staging and mise-en-abyme, the cases of Kacho Lopez Mari and Stillz. 

• Mayra Samaniego: Semiotic analysis of the digital campaign of presidential candidate Daniel Noboa in Ecuador, 2023, Instagram case. 

• Cecibel Noboa (virtual): Cinematic anatomy of the Ecuadorian documentary: Detailed study of visual, auditory, and syntactic codes in the documentary With My Heart in Yambo (2011). 

• José Manuel Ramírez: Proposal for a transmedia virtual university tour. Phase 01: Central Building.




© Photography: Diana Sobrevilla and Alejandro Núñez Writing: José Luis Castro